How do designers price?

Dear Clients, Other Designers, and Generally Curious People,

Pricing is a task a lot of designers struggle with, and I’m regularly asked how I work it out. Of course, with Barton Designs I stick within my boundaries for the most part!

 This design pricing formula explains how we designers can come up with price quotes: 

No-one knows better than you how much talent you have, and every project specification is different. If your client is asking for a rush-job, they’ll expect to pay a higher rate. And finally, the physical location of my clients doesn’t change what I charge, but it could alter what the client is willing to spend...

Hope this helps!

Josh Barton

Bay Area Graphic Designer